Triple-Major Nomad Store, Los Angeles: A Two Week Avant-garde Fashion Retail Experiment
Triple-Major, a creative studio and concept store based in Beijing, will launch a two week “Nomad Store” in Los Angeles, bringing avant-garde and lesser known designers from around the world to Weltenbuerger. This endeavor will be the third stop in the Triple-Major Nomad Store’s traveling tour, bringing global avant-garde designers to different cities in a sporadic retail experiment. The traveling project will include a mix of established international talents such as Fabrics Interseason, Patrik Ervell and Pelican Avenue as well as experimental designers Anntian, Daniel Palillo, Mundi and Rozalb de Mura.
Each Nomad Store appropriates local elements and attempt to fit its local environment. The store in Los Angeles is titled Taco Del Tripel-Major. That reason is because, “at each Nomad store, we want to fit into local environments like the real nomads, and taco stands are ubiquitous in LA” says Ritchie Chan, director of Triple-Major.
Weltenbuerger LA is a progressive and contemporary avant-garde boutique and gallery in Los Feliz. They carry selective vintage as well as designer pieces from Berlin, Stockhom, and LA. The direction of Weltenbuerger and Triple-Major are similar in ideas and style.
“As Triple-Major carries some very unique avant-garde designers, we want to do something innovative with how we represent them as well,” says Chan. “Like nomads, the Nomad Store will be like a traveling shop that attempts to fit into the local environment wherever it goes. It will be a bit of a retail experiment and a way to challenge traditional criteria for stores.”
The Triple-Major Nomad Store will be located at Weltenbuerger 1764 N. Vermont Ave. Los Angeles CA 90027. The Nomad Store will be up from July 29th to August 14th.
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